Google Juice // goo . gel . jooce
The magical and mysterious value Google gives to your site, based on links from good sites, unique content, and the age of your site. The more juice, the higher your site’s ranking in Google searches.
So how do you get some? Here are some tips:
- If you are on WordPress, install the All in One SEO Pack. If you’re a beginner, it even works right out of the box, easy as pie.
- Write a great summary. Your website (even if you’re not on WordPress using the All in One SEO pack) probably has a place for you to put in a summary. Write a great, to-the-point, 145-155 character summary of your site, using the keywords you really want to target.
- Use descriptive titles. Again, think about your keywords when you’re writing your titles. How do you want people to be able to find you?
- Create content! If you have a blog, churn out the content. I’m not sure if Google recognizes this, but people do, and you get more links if you churn out more content– and I know Google recognizes more links.
My Sonja Foust, Romance Author site currently ranks very well when searching for the phrase “romance author” on Google. It’s because I’ve been around a while, I use the All in One SEO Pack, I title my pages and posts descriptively, and I’ve used “romance author” in the title for my page and in my summary. So give it a try, and get yourself some Google Juice!